content marketing

So what IS content marketing, anyway?

Honestly, I think of “content marketing” as a bit of a misnomer. The best content marketing doesn’t feel like marketing at all, at least not the pushy, salesy kind most consumers have learned to ignore or click away from without even noticing. Instead, it’s about building a relationship with your audience so that when it comes time for them to buy, you’ll be top of mind. 

Why work with Meagan?

I bring over 14 years of experience with major consumer publications and websites like Good Housekeeping, Midwest Living, Parenting, Parents, and Disney’s, to my work as a content marketer and strategist. What that means is that I know how to plan, write, and deliver content that entertains, informs, and inspires. That’s the real goal of great content, whether it’s in a newsstand magazine or on your company’s blog.

As a certified inbound marketer and content strategist, my job is to help you come up with the “big picture” that allows you to make sure every piece of content you create reaches your audience and makes a difference – and implement that strategy so that you can stop spinning your wheels and start sharing your story.

If you’re a business owner who cares about delivering a great customer experience and developing lasting, meaningful connections with your audience, you’re my ideal client. I can help you:

    • Create an editorial calendar to help you manage and organize ideas and topics

    • Determine the right way to tell your business’s unique story

    • Find and hire the right writers to get your message across

    • Develop an email marketing campaign that gets people reading – and responding

    • Integrate your story and branding consistently across social media platforms

    • Create a stronger relationship with a larger audience while still staying true to yourself and your mission.

I think of it as content strategy with heart.

I’ll take a careful, critical look at your website, social media platform, or email campaign and provide a written analysis. We’ll talk about your business goals, priorities, and obstacles, and come up with a comprehensive plan to help you take your content to the next level.

Email me at or fill out the form below to let me know how I can help you today.